Stop overpaying for AI. The exact prompts, frameworks and hidden secrets the top 1% of operators use — to build smarter, not more expensive.
You need the machine handed to you — built, priced, running.
Every email, post, quote and follow-up runs through you. The business stops when you sleep.
8 hours of theory, zero running systems. You finished the course and Monday looked the same.
Wrong models, no routing, subscriptions stacking up. Most people burn 10x what the top 1% spend.
Every month, the gap between people who BUILD with AI and people who chat with it gets more expensive to close.
That is the actual tool table from page 4 of the playbook — every play in all three guides runs on those 7 line items. AI does 95% of the labor. You direct the show.
Three guides land in your inbox in 60 seconds.
Tonight: paste the prompts, follow the checklist.
Tomorrow: leads scraped, pitches sent, content queued — while you’re at dinner.
The offer ladder + contracts to sell it as an ongoing retainer.
Seven tools replace a media buyer, a developer, a VA and a content editor.

From the $0.04/lead pipeline to the HeyGen autopilot. Stack as many plays as you want to run — each one fully scoped and priced inside.

Screenshot → remake prompt → rebuilt in ~25 minutes. The exact audit-to-pitch sequence, start to finish.

Run Meta ads in plain English — 2-minute connector, the 12 prompts. Built to run real client accounts, not just your own.

/ghost kills AI tells. /mirror locks your voice. HOOKS10, OODA, BEASTMODE, SENTINEL — 10 categories, worked examples.

Fire your agency. Hire Claude. 250+ audit checks across 7 platforms — $0 retainer.

Wire autonomous agents with n8n and OpenClaw — one runs a client’s inbox, CRM and outreach around the clock. Build it once, charge monthly to run it.
Same workload, smarter routing. $3,744 a year back.

Seedance 2, NanoBanana2, 20 secret tools — and the Headshot Studio: turn one selfie into a studio shoot.

Week by week: install → first paid → compound. Boring on purpose — boring is followable.

Marc’s 10 rules, contracts, retainer economics, the 4-doc context kit.
Sold alone: $299
Ads, leads, websites, cold email — the manual behind everything above.
Sold alone: $149Trial reels reach non-followers first — 82% strangers. Post strategically, not constantly.
Sold alone: $149
Make movie scenes by typing — prompts written like a director’s shot list. Seedance, Higgsfield, Runway, Veo, Kling.

Marc’s private client-work prompt set.

One recording in, a week of posts out.

Motion-graphic video ads from code.
Stuck on a play? A real person answers.
“The smartest treatment of model routing I’ve read outside internal engineering docs. Volume on cheap models, premium where it counts.”

“I don’t code. At all. The workflows are copy, paste, adjust, send. Written for operators, not engineers.”

“First roadmap that doesn’t assume I can quit my job tomorrow. Evenings and one weekend block. That’s it.”

“The content engine runs my store’s socials now. One Loom becomes a week of posts.”

“The 100 secret codes are the closest thing to a cheat console I’ve seen. /mirror plus /punch rewrote my outreach voice in one evening.”

“The two-model rule alone restructured how my org routes work. For twenty dollars. Absurd.”

“Expected fluff at this price. Got architecture. The context kit is now standard on my projects.”

“I assign the token economics workflows to my students before we touch an API.”

“Plugging Claude into a live ad account with guardrails is exactly the work my clients pay for. Now it’s systematized.”

“Made the operator rules required reading for my team. The anti-patterns page saved us weeks.”

“The retainer economics reframed how I price everything. Clear numbers, clear floors, clear scripts.”

“The automations play maps one-to-one to what agencies charge thousands to set up. Wired in a weekend.”

“The Seedance 2.0 Playbook is my studio’s onboarding doc. Prompts like shot lists clicked instantly.”

“My last three reels reached more non-followers than everything I posted the quarter before.”

Four kinds of people buy this. See which one is you.
Turn each play into a paid retainer — ads, sites, content, all billable.
Ship product, marketing and support solo — no headcount.
Put ads, content and customer follow-up on autopilot.
Build a second income in evenings and one weekend block — no quitting required.
15 years running marketing for Red Bull, the NHL, Maserati and MusclePharm — $1B+ in ad spend managed. Forbes 30 Under 30. Forbes Mastermind TV. Today he runs a real AI automation agency, and this playbook is its exact operating system, written down step by step. His full story is below.
Open @marc_illy →
Marc Illy
On stage — Forbes Under 30 Summit
Forbes 30 Under 30
TikTok HQ
With Brock Pierce
Rome
Conan
Chargers sidelineQuick story before you keep scrolling —
Fifteen years ago I was a Marketing Director at Chase Bank, trying to figure out my next move. I walked away and started a social media marketing agency — and ended up running $1B+ in ad spend for Red Bull, the NHL, Maserati. Back then I was the guy buying pages like this one too. Some delivered. Most were 40 hours of a guy talking. Everything’s different now, because for the first time in history one person with AI can run what used to take a whole agency.
Everything I’ve wired up since — the lead pipelines, the ad copilots, the content machines — I documented the way I’d hand it to a new hire: which tool, which button, which prompt, in what order. That documentation is this playbook. I didn’t write it to impress you. I wrote it so someone with zero background could run it without me in the room.
If you can follow a recipe, you can run these. And if I’m wrong about that, my email is on this page and the refund takes one message.

Results shown are Marc’s own; yours depend on your effort — no outcome guaranteed.
30-DAY GUARANTEE
Read the guides. Run a workflow. If it’s not for you — one email, every penny back, within 30 days. No forms, no phone call, no “are you sure?”
And you keep the bonuses.
A 15-year marketing veteran who ran $1B+ in ad spend for Red Bull, the NHL, Maserati and MusclePharm before AI changed how that work gets done. Forbes 30 Under 30, Forbes Mastermind TV. Today he runs a real AI automation agency — the same systems in this playbook are what his agency bills clients for. He’s not a course creator who found a niche; he’s an operator who wrote down what he already does daily.
You can Google any single piece of this — a prompt, a tool name, a tutorial. What you can’t Google is the sequence: which of 200+ AI tools actually matters, in what order, with what exact prompts, wired to what exact outcome. That’s months of trial and error compressed into a few hundred pages. You’re not paying for information that doesn’t exist elsewhere — you’re paying to skip the months it took Marc to find and test it.
No. Everything is copy-paste-adjust: pre-written prompts, point-and-click tools, checklists that say exactly what to type and where. No coding, no dev environment, no setup beyond signing up for a couple of tools. Several readers on this page don’t write code at all — the guides are built for operators, not engineers.
About $63/month, itemized line by line inside — two AI models plus a handful of inexpensive tools, several on free tiers. That $63/month replaces what used to require a media buyer, a developer, a VA and a content editor — easily a $10,000+/month team. Every tool in the stack has 2–3 swaps listed if you want to substitute something you already use.
Three designed PDFs, delivered instantly after checkout — links on the confirmation page and in your email. Marc actively updates the guides as tools and models change, and you’ll get an email notification with the new edition whenever that happens, free, for as long as you own it.
YouTube gives you fragments — one tool, one trick, one video, disconnected from everything else. This is one operating system: the full $63 stack, all 10 money plays priced and scoped, the 100 secret codes, and the exact order to run them in. The value isn’t any single tip — it’s the sequence, tested and written down so you don’t have to piece it together from 40 different creators.
Skim the main guide in one evening; most readers run their first play within the week. The week-by-week operator plan paces everything else so you’re never staring at a blank page wondering what to do next — open the guide, run today’s step, move on.
No. $19.99 once, everything included, lifetime updates free. The only recurring costs are the tools you choose to run (~$63/month, paid directly to the tool companies, not to Marc) — and you control which ones you actually turn on.
Then it’s free. One email within 30 days, every penny back, no forms, no phone call, no “are you sure?” screens — and you keep all four bonuses either way. That’s the whole policy.
“Expected fluff at this price. Got architecture.”
Tom Whitfield · Software Architect“My team thought I’d hired a consultant. It was a $19.99 PDF.”
Emily Zhang · Digital Agency Owner“Not one filler chapter in the whole thing.”
Rachel Thompson · Startup FounderThe testimonials and results presented on this page represent individual experiences and self-reported outcomes. They are not a guarantee of what you will achieve. Results vary significantly depending on your effort, experience, market, implementation quality, and many other factors.
This product is an educational guide. It teaches strategies, workflows, and systems for using AI tools in business. It does not guarantee any specific financial outcome, income level, client acquisition, or savings amount. Any figures referenced (pricing examples, tool costs, invoice examples, case-study results, reach statistics) describe the author’s own experience or illustrative scenarios and should not be interpreted as typical or expected results.
The revenue dashboard shown reflects the author’s own business, built over years with significant effort and prior experience. Past performance of the author or of other readers does not predict your future results.
This is not financial, legal, or professional advice. Consult a qualified professional regarding your specific situation.